What They Told Us: Reviewing Last Week’s Key Polls - Week Ending July 22, 2011
Economic confidence was down, down, down this week, and therein, for now at least, lies the tale of the next presidential election.
For the third time this month, consumer confidence has fallen to the lowest level of the past two years. The Rasmussen Consumer Index, which measures the economic confidence of consumers on a daily basis, fell another point on Friday to 67.7. That’s the lowest level of confidence recorded since July 2009.
The Rasmussen Investor Index, which similarly measures daily investor confidence, fell on Saturday to the lowest level since December 2009.
News from the housing sector is equally grim. Belief among Americans that purchasing a home is a family’s best investment is weaker than ever. Only 43% believe buying a home is the best investment a family can make, down from 47% last month and the lowest level of confidence in home-buying ever recorded. As recently as last September, 60% felt that way.
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