Saturday, December 10, 2011
Maybe it’s the holiday season or maybe it’s an indicator of things to come. Last month, the Rasmussen Employment Index signaled a slight drop in the national unemployment rate, subsequently borne out by government figures. Now consumer and investor confidence are improving.
The Rasmussen Consumer Index, which measures the economic confidence of consumers on a daily basis, is up five points from a month ago. Consumer confidence for the full month of November was the highest it has been since June. Its companion Rasmussen Investor Index, which measures daily confidence among investors, is also up several points from three months ago. Yet more than 60% of both groups believe the country remains in a recession.
ORBecome a member and get full access to all articles and polls starting at $4.95/month.
Rasmussen Reports is a media company specializing in the collection, publication and distribution of public opinion information.
We conduct public opinion polls on a variety of topics to inform our audience on events in the news and other topics of interest. To ensure editorial control and independence, we pay for the polls ourselves and generate revenue through the sale of subscriptions, sponsorships, and advertising. Nightly polling on politics, business and lifestyle topics provides the content to update the Rasmussen Reports web site many times each day. If it's in the news, it's in our polls. Additionally, the data drives a daily update newsletter and various media outlets across the country.
Some information, including the Rasmussen Reports daily Presidential Tracking Poll and commentaries are available for free to the general public. Subscriptions are available for $4.95 a month or 34.95 a year that provide subscribers with exclusive access to more than 20 stories per week on upcoming elections, consumer confidence, and issues that affect us all. For those who are really into the numbers, Platinum Members can review demographic crosstabs and a full history of our data.
To learn more about our methodology, click here.