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Movies and Politics
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Two surprising movies this year have drawn entirely different audiences to the theatre.

Fahrenheit 9-11, Michael Moore's entry into the election debate, has an audience that is 47% liberal, 26% moderate, and 25% conservative. The audience for Mel Gibson's Passion of Christ is 51% conservative, 27% moderate, and 21% liberal.

Other demographic differences abound:

  • Women make up 42% of the audience for Fahrenheit 9-11 and 53% for Passion.
  • The President's Job Approval among Fahrenheit viewers is 26%. Among Passion fans, it's 58%.
  • The partisan make-up for Moore's movie is 47% Democrat, 19% Republican, and 34% unaffiliated. For Gibson's, the audience is 41% Republican, 36% Democrat, and 23% unaffiliated.
  • Fahrenheit fans will vote for Democrats in Congress by a 66% to 20% margin. The Passion crowd will vote for Republicans by a 48% to 39% margin.

There is a bit of common ground between the movies. Fans of both named Rock'n'Roll as their favorite music. However, Classical music was the second choice of the Fahrenheit 9-11 audience while country music ranked second among the Passion audience.

Rasmussen Reports is an electronic publishing firm specializing in the collection, publication, and distribution of public opinion polling information.

The Rasmussen Reports ElectionEdge™ Premium Service for Election 2008 offers the most comprehensive public opinion coverage ever provided for a Presidential election.

Scott Rasmussen, president of Rasmussen Reports, has been an independent pollster for more than a decade.

Fahrenheit 9-11 Audience

Conservative

25%

Moderate

26%

Liberal

47%

RasmussenReports.com

Passion of Christ Audience

Conservative

51%

Moderate

27%

Liberal

21%

RasmussenReports.com

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