Toplines - Media Bias - October 31, 2008
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Daily Snapshot
| National Survey of 1,000 Likely Voters | |||||||||||||||||||||||||||||||||
| Conducted October 31, 2008 by Rasmussen Reports | |||||||||||||||||||||||||||||||||
| Total | Gender | Age | Race | Party | Ideology | Already Voted? | Plan to Vote.... | Certain to Vote | First Time Voter? | General Election - With Leaners | |||||||||||||||||||||||
| LV's | Male | Female | 18-29 | 30-39 | 40-49 | 50-64 | 65 or older | White | Black | Other | Republican | Democrat | Other | Conservative | Moderate | Liberal | Not sure | Yes | No | Not sure | Plan to vote on election day | Will vote before election day | Not sure | Certain | Something might come up | Not sure | Yes | No | Not sure | McCain | Obama | ||
| When Covering Campaign Most Reporters.... | Offer unbiased coverage | 23% | 20% | 25% | 15% | 29% | 24% | 21% | 22% | 23% | 24% | 24% | 8% | 38% | 19% | 9% | 24% | 43% | 0% | 27% | 21% | 44% | 20% | 21% | 54% | 22% | 4% | 8% | 12% | 24% | 43% | 4% | 40% |
| Try to help the candidate they want to win | 68% | 73% | 65% | 80% | 62% | 69% | 69% | 68% | 70% | 64% | 64% | 89% | 53% | 65% | 86% | 68% | 42% | 26% | 66% | 70% | 46% | 70% | 74% | 38% | 69% | 92% | 82% | 74% | 68% | 57% | 91% | 48% | |
| Not sure | 9% | 7% | 10% | 5% | 9% | 8% | 10% | 11% | 8% | 11% | 12% | 3% | 8% | 15% | 5% | 8% | 15% | 74% | 7% | 9% | 11% | 10% | 5% | 8% | 10% | 4% | 10% | 14% | 8% | 0% | 5% | 12% | |
| Total | Gender | Age | Race | Party | Ideology | Already Voted? | Plan to Vote.... | Certain to Vote | First Time Voter? | General Election - With Leaners | |||||||||||||||||||||||
| LV's | Male | Female | 18-29 | 30-39 | 40-49 | 50-64 | 65 or older | White | Black | Other | Republican | Democrat | Other | Conservative | Moderate | Liberal | Not sure | Yes | No | Not sure | Plan to vote on election day | Will vote before election day | Not sure | Certain | Something might come up | Not sure | Yes | No | Not sure | McCain | Obama | ||
| During the Campaign Most Reporters Have.... | Tried to help Barack Obama | 51% | 57% | 46% | 47% | 55% | 53% | 50% | 51% | 55% | 32% | 48% | 84% | 24% | 51% | 78% | 43% | 21% | 26% | 48% | 54% | 46% | 53% | 68% | 0% | 53% | 58% | 55% | 49% | 52% | 57% | 93% | 16% |
| Offered unbaised coverage | 31% | 26% | 35% | 23% | 35% | 29% | 32% | 31% | 31% | 33% | 32% | 10% | 49% | 31% | 12% | 37% | 54% | 28% | 36% | 28% | 54% | 29% | 22% | 57% | 28% | 33% | 14% | 29% | 31% | 35% | 5% | 55% | |
| Tried to help John McCain | 7% | 6% | 8% | 18% | 2% | 7% | 8% | 4% | 5% | 18% | 11% | 2% | 12% | 6% | 3% | 10% | 11% | 0% | 9% | 6% | 0% | 6% | 2% | 13% | 6% | 0% | 6% | 9% | 7% | 7% | 0% | 13% | |
| Not sure | 10% | 11% | 10% | 13% | 8% | 10% | 10% | 14% | 10% | 16% | 9% | 3% | 16% | 11% | 7% | 11% | 15% | 46% | 8% | 12% | 0% | 12% | 8% | 30% | 12% | 9% | 24% | 14% | 10% | 0% | 2% | 16% | |
| Total | Gender | Age | Race | Party | Ideology | Already Voted? | Plan to Vote.... | Certain to Vote | First Time Voter? | General Election - With Leaners | |||||||||||||||||||||||
| LV's | Male | Female | 18-29 | 30-39 | 40-49 | 50-64 | 65 or older | White | Black | Other | Republican | Democrat | Other | Conservative | Moderate | Liberal | Not sure | Yes | No | Not sure | Plan to vote on election day | Will vote before election day | Not sure | Certain | Something might come up | Not sure | Yes | No | Not sure | McCain | Obama | ||
| Would Most Reporters Hide Info To Help Candidate They Want to Win? | Yes | 47% | 55% | 41% | 49% | 43% | 47% | 49% | 49% | 49% | 31% | 53% | 72% | 24% | 51% | 72% | 35% | 24% | 26% | 47% | 47% | 33% | 48% | 48% | 22% | 47% | 40% | 63% | 48% | 47% | 7% | 78% | 20% |
| No | 33% | 29% | 36% | 34% | 34% | 33% | 33% | 27% | 31% | 43% | 31% | 17% | 51% | 26% | 16% | 38% | 51% | 16% | 31% | 33% | 61% | 33% | 42% | 44% | 34% | 34% | 0% | 32% | 33% | 35% | 11% | 52% | |
| Not sure | 20% | 16% | 23% | 16% | 23% | 20% | 18% | 24% | 20% | 25% | 16% | 11% | 26% | 24% | 12% | 27% | 25% | 58% | 22% | 19% | 6% | 20% | 10% | 33% | 19% | 26% | 37% | 20% | 20% | 57% | 11% | 28% | |
| Total | Gender | Age | Race | Party | Ideology | Already Voted? | Plan to Vote.... | Certain to Vote | First Time Voter? | General Election - With Leaners | |||||||||||||||||||||||
| LV's | Male | Female | 18-29 | 30-39 | 40-49 | 50-64 | 65 or older | White | Black | Other | Republican | Democrat | Other | Conservative | Moderate | Liberal | Not sure | Yes | No | Not sure | Plan to vote on election day | Will vote before election day | Not sure | Certain | Something might come up | Not sure | Yes | No | Not sure | McCain | Obama | ||
| Presidential Campaign More Positive/Negative Than Most? | More positive | 12% | 13% | 12% | 23% | 12% | 10% | 10% | 9% | 10% | 32% | 9% | 5% | 19% | 12% | 8% | 16% | 15% | 0% | 14% | 11% | 44% | 12% | 10% | 0% | 11% | 40% | 12% | 29% | 11% | 0% | 6% | 18% |
| More negative | 40% | 38% | 43% | 43% | 34% | 38% | 40% | 52% | 41% | 39% | 39% | 40% | 46% | 34% | 36% | 40% | 49% | 9% | 43% | 39% | 46% | 40% | 34% | 16% | 40% | 18% | 35% | 30% | 41% | 57% | 39% | 43% | |
| About the same | 46% | 48% | 45% | 34% | 54% | 49% | 49% | 37% | 48% | 28% | 51% | 54% | 35% | 53% | 56% | 43% | 36% | 38% | 42% | 49% | 0% | 48% | 53% | 84% | 49% | 39% | 53% | 41% | 47% | 35% | 54% | 38% | |
| Not sure | 1% | 1% | 1% | 0% | 0% | 3% | 0% | 2% | 1% | 0% | 0% | 1% | 1% | 1% | 1% | 1% | 0% | 53% | 1% | 0% | 11% | 0% | 2% | 0% | 0% | 3% | 0% | 1% | 1% | 7% | 0% | 1% | |
| Total | Gender | Age | Race | Party | Ideology | Already Voted? | Plan to Vote.... | Certain to Vote | First Time Voter? | General Election - With Leaners | |||||||||||||||||||||||
| LV's | Male | Female | 18-29 | 30-39 | 40-49 | 50-64 | 65 or older | White | Black | Other | Republican | Democrat | Other | Conservative | Moderate | Liberal | Not sure | Yes | No | Not sure | Plan to vote on election day | Will vote before election day | Not sure | Certain | Something might come up | Not sure | Yes | No | Not sure | McCain | Obama | ||
| Which Candidate Has a More Positive Campaign? | Barack Obama | 53% | 51% | 55% | 67% | 42% | 52% | 59% | 52% | 49% | 78% | 55% | 19% | 83% | 53% | 25% | 64% | 86% | 25% | 56% | 52% | 60% | 53% | 38% | 69% | 52% | 52% | 61% | 69% | 52% | 35% | 10% | 93% |
| John McCain | 32% | 34% | 29% | 23% | 31% | 36% | 31% | 38% | 35% | 10% | 34% | 66% | 8% | 25% | 57% | 17% | 10% | 26% | 32% | 32% | 40% | 32% | 28% | 0% | 31% | 42% | 18% | 29% | 32% | 7% | 67% | 2% | |
| Not sure | 15% | 14% | 16% | 11% | 27% | 11% | 10% | 10% | 16% | 11% | 11% | 16% | 9% | 22% | 19% | 19% | 3% | 49% | 13% | 16% | 0% | 15% | 34% | 31% | 17% | 6% | 20% | 3% | 16% | 57% | 23% | 5% | |
