Rasmussen Reports is committed to protecting your privacy and a safe online experience. This Statement of Privacy applies to the Rasmussen Reports Web site and governs data collection and usage. Rasmussen Reports will only share your information with outside parties in ways that are described in this privacy statement or if we are required to do so by law or in the good-faith belief that such action is necessary in order to conform to the edicts of the law, cooperate with law enforcement agencies, or comply with a legal process served on our web site. By using the Rasmussen Reports website, you consent to the data practices described in this statement.
Collection of your Personal Information
For registered members, Rasmussen Reports collects personally identifiable information, such as your e-mail address, name, home or work address or telephone number. For non-registered visitors, Rasmussen Reports also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.
There is also information about your computer hardware and software that is logged by Rasmussen Reports. This information can include: your IP address, browser type, domain names, access times and referring Web site addresses. This information is used by Rasmussen Reports for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Rasmussen Reports Web site.
Rasmussen Reports encourages you to review the privacy statements of Web sites Rasmussen Reports may link to so that you can understand how those Web sites collect, use and share your information. Rasmussen Reports is not responsible for the privacy statements or other content on Web sites outside of the Rasmussen Reports Web site.
Use of your Personal Information
Rasmussen Reports collects and uses your personal information to operate the Rasmussen Reports Web site and deliver the services you have requested. Rasmussen Reports may use your personally identifiable information to inform you of other products or services available from Rasmussen Reports and its affiliates. Rasmussen Reports may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.
Rasmussen Reports does not sell, rent or lease its customer lists to third parties. Rasmussen Reports may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Rasmussen Reports may share data with trusted partners to help us perform statistical analysis, send you email or postal mail and provide customer support. All such third parties are prohibited from using your personal information except to provide these services to Rasmussen Reports, and they are required to maintain the confidentiality of your information.
Rasmussen Reports does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.
Rasmussen Reports keeps track of the Web sites and pages our customers visit within Rasmussen Reports, in order to determine what Rasmussen Reports services are the most popular. This data is used to deliver customized content and advertising within Rasmussen Reports to customers whose behavior indicates that they are interested in a particular subject area.
Rasmussen Reports Web sites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Rasmussen Reports or the site; (b) protect and defend the rights or property of Rasmussen Reports; and, (c) act under exigent circumstances to protect the personal safety of users of Rasmussen Reports, or the public.
The Rasmussen Reports Web site use "cookies" to help you manage your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Rasmussen Reports services or Web sites you visit.
Security of your Personal Information
Rasmussen Reports secures your personal information from unauthorized access, use or disclosure. Rasmussen Reports secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.
Changes to this Statement
Rasmussen Reports will occasionally update this Statement of Privacy to reflect company and customer feedback. Rasmussen Reports encourages you to periodically review this Statement to be informed of how Rasmussen Reports is protecting your information.
Mediavine Programmatic Advertising (Ver 1.1)
The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a ÒdeviceÓ) by the web server so that a website can remember some information about your browsing activity on the Website.
First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, ÒTagsÓ) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browserÕs cache. The "help" feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browserÕs cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.
Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.
The Website collects the following data using a cookie when serving personalized ads:
- IP Address
- Operating System type
- Operating System version
- Device Type
- Language of the website
- Web browser type
- Email (in hashed form)
Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitorÕs referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.
If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising AllianceÕs AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.
Rasmussen Reports welcomes your comments regarding this Statement of Privacy. If you believe that Rasmussen Reports has not adhered to this Statement, please contact Rasmussen Reports at privacy@RasmussenReports.com. We will use commercially reasonable efforts to promptly determine and remedy the problem.