Katy Perry, Ads Are Big Draws for Many Super Bowl Fans
While the Super Bowl may be the biggest sporting event of the year, a sizable number of viewers are more attracted to the big budget commercials and the halftime show by pop star Katy Perry.
A new Rasmussen Reports national telephone survey finds that 38% of Americans who plan to watch the Super Bowl think the commercials are more interesting than the game itself. This is up four points from last year. Half (51%) of viewers find the game itself to be more interesting, but this finding has been trending downwards since 2011 when 58% felt that way. Eleven percent (11%) are undecided. (To see survey question wording, click here.)
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The survey of 558 Adults Planning to Watch the Super Bowl was conducted on January 28-29, 2015 by Rasmussen Reports. The margin of sampling error is +/- 4 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.