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Questions - Holiday Shopping - November 30-December 1, 2014

Taking A Closer Look at Black Friday's Sales
Holiday Shopping Kicks In To Overdrive
More Holiday Shoppers Doing Business Online
See Toplines
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National Survey of 1,000 Adults

Conducted November 30 – December 1, 2014

By Rasmussen Reports


1* Have you started your holiday gift shopping yet?


2* Have you finished your holiday gift shopping yet?


3* This holiday season, will you spend more or less on gifts than you did last year?


4* Did you go shopping on Black Friday?


5* (Answered by 215 Adults who shopped on Black Friday) Did Black Friday sales make you buy some gifts you didn’t originally intend to buy?


6* (Answered by 215 Adults who shopped on Black Friday) On Black Friday, were most of your purchases for yourself or holiday gifts for others?


7* Do you consider holiday gift shopping a fun experience or an unpleasant chore?


8* Would you prefer stores to show signs saying “Merry Christmas” or “Happy Holidays”?


9* How much of your gift shopping will be done online?


NOTE: Margin of Sampling Error, +/- 3 percentage points with a 95% level of confidence