Questions - Holiday Shopping - November 30-December 1, 2014
Taking A Closer Look at Black Friday's Sales
Holiday Shopping Kicks In To Overdrive
More Holiday Shoppers Doing Business Online
See Toplines
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National Survey of
1,000 Adults
Conducted November 30
– December 1, 2014
By Rasmussen Reports
1*
Have you started your holiday gift shopping yet?
2*
Have you finished your holiday gift shopping yet?
3*
This holiday season, will you spend more or less on
gifts than you did last year?
4*
Did you go shopping on Black Friday?
5*
(Answered by 215 Adults who shopped on
Black Friday) Did Black Friday sales make you buy some gifts you didn’t
originally intend to buy?
6*
(Answered by 215 Adults who shopped on Black
Friday) On Black Friday, were most of your purchases for yourself or
holiday gifts for others?
7*
Do you consider holiday gift shopping a fun experience or an unpleasant chore?
8*
Would you prefer stores to show signs saying “Merry
Christmas” or “Happy Holidays”?
9*
How much of your gift shopping will be done online?
NOTE: Margin of Sampling Error, +/- 3
percentage points with a 95% level of confidence