At The Last Minute, 22% Still Haven’t Started Their Holiday Shopping
With Christmas just three days away, gift shopping time is coming down to the wire, but one-in-five Americans still haven’t started yet.
A new Rasmussen Reports national telephone survey finds that 76% of American Adults have started their holiday gift shopping, up from 68% a week ago and 54% at the beginning of the month. Twenty-two percent (22%) still have not started their holiday shopping. (To see survey question wording, click here.)
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The survey of 1000 American Adults was conducted on December 20-21, 2014 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.
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