If it's in the News, it's in our Polls. Public opinion polling since 2003.


90% of Adults Paying Close Attention to Gas Prices

$1 increase would cause nearly half of Americans to seek a more fuel efficient vehicle

Nine out of ten American adults claim they are paying close attention to the rising cost of gasoline – in fact, two-thirds can quote the per gallon price within 30 cents. While nearly half of car owners said they are willing to buy a more fuel efficient car should gas prices increase $1, a strong majority ruled out using alternative transportation to offset rising gas prices and are more likely to cut discretionary spending.

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