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National Survey of 618 Adults Planning to Watch Super Bowl
Conducted January 28-29, 2014 by Rasmussen Reports
  Total Gender Age <40> Race Party Married Children at Home Income Investor Employment Obama Approval Do you plan to watch the Super Bowl this year? Which team is most likely to win the Super Bowl this Year? Regardless of which team you think will win the Super Bowl, which team do you want to win? Will you watch the halftime show? Are Bruno Mars and the Red Hot Chili Peppers a good choice to play the halftime show? Will you drink beer or other alcoholic beverages while watching the Super Bowl? Will you be watching the game intensely or will you be mostly socializing? More interesting…the Super Bowl or the Super Bowl commercials? How often do you watch professional football either on television or at the stadium?
Adults Men Women 18-39 40-64 65+ < Men Men 40+ < Wom Wom 40+ White Black Other Republican Democrat Other Married Non Married Yes No Under $30K $30K-$50K $50K-$100K $100K-$200K $200K+ Not sure Yes No Gov't Entrepreneur Prvt. Co. Retired Other Strongly approve Somewhat approve Somewhat disapprove Strongly disapprove Not sure Yes No Not sure Denver Broncos Seattle Seahawks Not sure Denver Broncos Seattle Seahawks Not sure Yes No Not sure Yes No Not sure Yes No Not sure Watching the game intensely Mostly socializing Not sure Super Bowl Super Bowl commercials Not sure Rarely or never Occasionally At least once a week More than once a week Not sure
Which team is most likely to win the Super Bowl this Year? Denver Broncos 56% 63% 49% 56% 56% 58% 73% 62% 47% 50% 60% 56% 47% 64% 49% 58% 56% 57% 57% 56% 58% 52% 54% 65% 61% 47% 55% 58% 62% 69% 50% 56% 50% 51% 41% 61% 69% 47% 56% 0% 0% 100% 0% 0% 88% 16% 25% 52% 71% 47% 51% 66% 54% 53% 61% 46% 65% 50% 38% 63% 45% 57% 42% 51% 64% 62% 33%
Seattle Seahawks 27% 28% 26% 27% 28% 27% 27% 28% 24% 27% 26% 31% 29% 29% 32% 21% 29% 24% 30% 25% 28% 30% 27% 25% 16% 31% 29% 26% 29% 24% 26% 26% 31% 28% 39% 22% 21% 21% 27% 0% 0% 0% 100% 0% 6% 78% 8% 31% 18% 26% 33% 24% 21% 34% 23% 18% 30% 25% 19% 27% 30% 16% 19% 31% 27% 28% 15%
Not sure 16% 9% 24% 17% 16% 15% 0% 10% 29% 23% 15% 13% 24% 7% 19% 21% 15% 19% 13% 19% 14% 18% 19% 10% 24% 23% 17% 16% 9% 7% 23% 18% 19% 21% 20% 17% 10% 32% 16% 0% 0% 0% 0% 100% 6% 6% 67% 17% 11% 27% 16% 9% 25% 13% 16% 36% 5% 25% 43% 9% 25% 26% 38% 18% 8% 10% 52%
Survey Demographics
  Total
Adults
Gender Men 49%
Women 51%
  Total
Adults
Age 18-39 39%
40-64 42%
65+ 19%
  Total
Adults
Race White 65%
Black 10%
Other 25%
  Total
Adults
Party Republican 27%
Democrat 34%
Other 38%

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