Friday, January 31, 2014
Super Bowl commercials have become a sort of championship of their own, and for one-in-three, they’re more interesting than the game itself. A new Rasmussen Reports national telephone survey finds that 34% of adults who plan to watch the Super Bowl think the commercials are more interesting than the game. Still, most viewers (55%) find the actual Super Bowl more interesting, but another 11% are undecided. (To see survey question wording, click here.)
The survey of 618 Adults Planning to Watch the Super Bowl was conducted on January 28-29, 2014 by Rasmussen Reports. The margin of sampling error is +/- 4 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.Rasmussen subscribers can log in to read the rest of this article.
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