National Survey of
Conducted November 13-14, 2012
By Rasmussen Reports
1* Have you started your holiday gift shopping yet?
2* Have you finished your holiday gift shopping yet?
3* Do you generally finish your holiday shopping early, or do you tend to wait until the last minute?
4* This holiday season, will you spend more or less on gifts than you did last year?
5* How much of your gift shopping will be done online? All of it, most of it, about half, some, or will none of your holiday gift shopping be done online?
6* Will you spend more money on specific gifts for people or on gift cards?
7* What do you like to receive more…specific holiday gifts or gift cards that let you buy what you want?
8* Do you make any arrangements with friends or family members not to exchange gifts?
9* Do you consider holiday gift shopping a fun experience or an unpleasant chore?
NOTE: Margin of Sampling Error, +/- 3 percentage points with a 95% level of confidence