Saturday, January 08, 2011
Regular Internet users nationwide overwhelmingly agree that the Internet provides more bang for their buck than cable television.
The latest Rasmussen Reports national telephone survey finds that 72% of adults who go online at least once a week say the Internet is a better value for the dollar than cable TV. Just 10% say cable TV is the better value, while another 18% are undecided. (To see survey question wording, click here.)
Though a majority of all Adult Internet users believe the Internet is a better value, younger adults feel much more strongly than their elders.
These results perhaps aren’t too surprising given that most Internet users routinely go online to answer questions and give high marks to search engines such as Google, Yahoo and Bing.
Still, cable news and the Internet draw roughly the same number of Americans when it comes to weather reporting.
The survey of 740 Adult Internet users nationwide was conducted on January 4-5, 2010 by Rasmussen Reports. The margin of sampling error is +/- 4 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.Rasmussen subscribers can log in to read the rest of this article.
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