Questions - Political Advertisements - January 4-5, 2016
Most Say Negative TV Ads Backfire on Candidates Who Use Them
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National Survey of
1,000 American Adults
Conducted January 4-5,
2016
By Rasmussen Reports
1*
How closely do you pay attention to political advertisements running on
television?
2*
Does most political advertising on TV promote the candidate who is paying for
it or does it attack the opposing candidate?
3*
Is it possible for a candidate to win an election without criticizing his
opponent?
4*
Do negative campaign advertisements make you more or less likely to vote for
the candidate who produced the ad?
NOTE: Margin of Sampling
Error, +/- 3 percentage points with a 95% level of confidence