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Toplines - Negative Campaigns - September 16, 2008
See Article National
Survey of 1,000 Likely Voters 1* Is this year’s Presidential election more positive than
most, more negative than most, or about the same as most recent elections? 20% More positive 23% More negative 55% About the same 3% Not sure 2* Is it possible for a candidate to win an election without
criticizing his opponent? 41% Yes 3* Has Barack Obama’s campaign been generally
positive, generally negative, or somewhere in between? 39% Generally positive 30% Somewhere
in between 1% Not sure 4* Has John McCain’s campaign been generally positive, generally
negative, or somewhere in between? 21% Generally positive 41% Somewhere
in between 1% Not sure 5* Does
the media report more on negative campaigning or on the issues raised by the
candidates? 79% Negative campaigning 10% Not
sure NOTE: Margin of Sampling Error, +/- 3
percentage points with a 95% level of confidence |