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Toplines - Media & Election 2008 - June 7, 2008
Toplines: Media & Election 2008 Survey of 1,000 Likely Voters June 7, 2008 1* When covering a political campaign, do most
reporters try to offer unbiased coverage or do they try to help the candidate
they want to win?
17% Offer unbiased coverage
68% Try to help the candidate they want to win
15% Not sure 2* Think for a moment about the three major
presidential candidates this year. Which candidate received the best treatment
from the media so far—Barack Obama,
Hillary Clinton, or John McCain? 54%
Barack Obama 14%
Hillary Clinton 22%
John McCain 10%
Not sure 3* Okay… which candidate received the worst
treatment from the media so far—Barack Obama, Hillary Clinton, or John McCain?
15% Barack Obama
43% Hillary Clinton
27% John McCain
15% Not sure 4* Looking ahead to the campaign between Barack Obama and John McCain, will
most reporters try to help Barack Obama,
offer unbiased coverage, or try to help John McCain?
44% Try to help Obama
24% Offer unbiased coverage
13% Try to help McCain
18% Not sure 5* Does the media have too much power and
influence over elections, too little power, or about the right amount of power?
76% Too much power
3% Too little power 16%
Right amount of power 6% Not sure NOTE: Margin of Sampling Error, +/- 3
percentage points with a 95% level of confidence |