If it's in the News, it's in our Polls. Public opinion polling since 2003.

POLITICS

12% Made Their Presidential Pick Within The Last Week

For most voters, their decision to vote for President Obama or Mitt Romney wasn’t a last-minute thing. But four percent (4%) of Likely U.S. Voters finally made up their minds on Election Day.

A new Rasmussen Reports national telephone survey finds that 70% made up their minds about how to vote more than a month ago, while another 18% decided within the last month.

But five percent (5%) decided within the last week and three percent (3%) within the last few days. Combined with the four percent (4%) who reached a final decision at the very last minute, this means 12% of voters decided whom to vote for in the last seven days of the race. (To see survey question wording, click here.)

(Want a free daily e-mail update? If it's in the news, it's in our polls). Rasmussen Reports updates are also available on Twitter or Facebook.

The survey of 1,000 Likely Voters was conducted on November 6, 2012 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.

Want to read more?

Become a Rasmussen Reader to read the article

Have an account?

Log In

Become a Reader

Subscribe

Rasmussen Reports is a media company specializing in the collection, publication and distribution of public opinion information.

We conduct public opinion polls on a variety of topics to inform our audience on events in the news and other topics of interest. To ensure editorial control and independence, we pay for the polls ourselves and generate revenue through the sale of subscriptions, sponsorships, and advertising. Nightly polling on politics, business and lifestyle topics provides the content to update the Rasmussen Reports web site many times each day. If it's in the news, it's in our polls. Additionally, the data drives a daily update newsletter and various media outlets across the country.

Some information, including the Rasmussen Reports daily Presidential Tracking Poll and commentaries are available for free to the general public. Subscriptions are available for $4.95 a month or 34.95 a year that provide subscribers with exclusive access to more than 20 stories per week on upcoming elections, consumer confidence, and issues that affect us all. For those who are really into the numbers, Platinum Members can review demographic crosstabs and a full history of our data.

To learn more about our methodology, click here.