Survey of 1,000 Adults

January 10-11, 2008

1* How closely have you followed recent news stories regarding the recent Hollywood Writer’s strike?

13% Very closely.
29% Somewhat closely.
40% Not very closely.

18% Not at all.

1% Not sure.

2* How much of an impact does the writer’s strike have on your own life?

8% Big impact.

25% Small impact.

63% No impact.
4% Not sure.

3* Have you missed any of your favorite TV shows because of the strike?

30% Yes.
60% No.
10% Not sure.

4* In a typical day, how much time do you spend watching television?

16% Little or none

6% About half an hour

38% An hour or two

38% More than two hours

1% Not sure

5* In a typical day, how much time do you spend on the Internet?

41% Little or none

16% About half an hour

23% An hour or two

19% More than two hours

1% Not sure

NOTE: Margin of Sampling Error, +/- 3 percentage points with a 95% level of confidence