Toplines - Yahoo Merger - April 19-20, 2008

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Toplines - Yahoo Merger - April 19-20, 2008

Yahoo Merger
Survey of 1,000 Adults
April 19-20, 2008

1* How closely have you followed recent news stories about possible Yahoo! mergers?

15% Very closely

29% Somewhat closely
35% Not very closely
18% Not at all
3% Not sure

2* Do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of Yahoo?

17% Very favorable
44% Somewhat favorable
15% Somewhat unfavorable
4% Very unfavorable
19% Not sure

3* Do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of Google?

34% Very favorable
36% Somewhat favorable
10% Somewhat unfavorable
4% Very unfavorable
14% Not sure

4* Do you have a very favorable, somewhat favorable, somewhat unfavorable or very unfavorable opinion of AOL?

8% Very favorable
24% Somewhat favorable
27% Somewhat unfavorable
22% Very unfavorable
18% Not sure

5* If Yahoo merges with another large media company, will that be good news for Internet users, bad news for Internet users, or have little impact?

16% Good news
21% Bad news
42% Little impact
20% Not sure

NOTE: Margin of Sampling Error, +/- 3 percentage points with a 95% level of confidence