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Toplines - Wal-Mart - November 13-14, 2008
See Article National
Survey of 1,000 Adults 1* Have you
read, seen or heard any recent news stories about Walmart? 50% Yes 38% No 12% Not sure 2* Do you
have a very favorable, somewhat favorable, somewhat unfavorable or very
unfavorable opinion of Walmart? 25% Very favorable 36% Somewhat
favorable 24% Somewhat
unfavorable 11% Very unfavorable
4% Not sure 3* Walmart will cut prices every week until Christmas to help
shoppers who are feeling the pinch of the economy. Does this make you
more likely to shop at WalMart this holiday season? 56% Yes 31% No 13% Not sure 4* What is more important to you – the
lowest price or where you buy something? 62% Lowest
price 24% Where you
buy something 13% Not sure 5* Is having a local
Wal-Mart good or bad for a community? 63% Good NOTE: Margin of Sampling Error, +/- 3
percentage points with a 95% level of confidence |