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WOR Radio Network to Launch Daily Updates Hosted by Noted Pollster Scott Rasmussen

Leading Political Pulse-Taker to File Three Reports Daily

Thursday, April 12, 2012

(New York, NY – April 11, 2012) The WOR Radio Network announced today that it will begin syndicating three daily news updates hosted by noted pollster Scott Rasmussen on April 16, 2012.  Three original one-minute editions of “The Rasmussen Report” feature will be made available via FTP download to affiliates each weekday, and are designed to be run in multiple dayparts on affiliate stations.  The vignettes will also air on the network’s flagship, News Talk Radio 710 WOR in New York City, including during The John Gambling Show , the market’s number-one morning-drive program.

“Scott has fast become THE go-to guest for many of our programs when we want to let our listeners know where the country stands on the important headlines,” said Jerry Crowley , Vice President and General Manager of WOR.  “We are thrilled to now take our relationship with him to this next level, and share his fantastic radio content with radio stations across the country.”

Stations interested in adding “The Rasmussen Report” features to their lineup should contact Willis Damalt at the WOR Radio Network at 212-798-8376 or via email at wdamalt@worradionet.com.

About WOR News/Talk Radio 710 HD

Founded in 1922, WOR News/Talk Radio 710 HD is New York's oldest, privately-owned and continuously-operated radio station. As a top talk radio station in the country, it has continually made history with its award-winning broadcasts and remotes.  WOR provides a well-rounded schedule of informational and lifestyle programming, featuring personalities such as John Gambling, Mike Gallagher, Joan Hamburg, Dave Ramsey, Governor David Paterson, Michael Savage, Governor Mike Huckabee, Dr. Joy Browne, Dr. Ronald Hoffman, and George Noory. WOR News/Talk Radio 710 HD is a Buckley Broadcasting Corporation radio station, and it is the first AM Radio station in New York to broadcast in the new HD technology.  WOR is streaming and podcasting at wor710.com.

About Rasmussen Reports

Founded by Scott Rasmussen in 2003, Rasmussen Reports is an electronic media company specializing in the collection, publication and distribution of public opinion polling information.

Rasmussen Reports' work is followed by millions on a wide variety of media platforms, regularly releasing results at RasmussenReports.com, America's most visited public opinion website, and through a daily email newsletter,  a nationally syndicated radio news service, an online video service  and a weekly newspaper column distributed by Creators Syndicate. A nationally syndicated TV show—What America Thinks -- is scheduled for launch in September 2012.

Rasmussen also has a strong social media presence with more than 175,000 Twitter followers and more than 30,000 Facebook friends. During 2009, RasmussenReports.com passed Gallup to become the most searched-for source of public opinion information on Google.

Rasmussen Reports generates original public opinion data that is relevant, timely and accurate. The company conducts national tracking surveys every night on political, economic and lifestyle issues. Additional polls on state elections and other topics are routinely added to the mix. 

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Rasmussen Reports is a media company specializing in the collection, publication and distribution of public opinion information.

We conduct public opinion polls on a variety of topics to inform our audience on events in the news and other topics of interest. To ensure editorial control and independence, we pay for the polls ourselves and generate revenue through the sale of subscriptions, sponsorships, and advertising. Nightly polling on politics, business and lifestyle topics provides the content to update the Rasmussen Reports web site many times each day. If it's in the news, it's in our polls. Additionally, the data drives a daily update newsletter and various media outlets across the country.

Some information, including the Rasmussen Reports daily Presidential Tracking Poll and commentaries are available for free to the general public. Subscriptions are available for $3.95 a month or 34.95 a year that provide subscribers with exclusive access to more than 20 stories per week on upcoming elections, consumer confidence, and issues that affect us all. For those who are really into the numbers, Platinum Members can review demographic crosstabs and a full history of our data.

To learn more about our methodology, click here.